Project Outcomes

To manage my project, i listed down the physical and digital outcomes that I will produce in enough detail for me to be able to make informed judgement about the degree of completion of my project.

Name		Hue Sze Kei Blog URL: http://hueszekeimmpp.blogspot.com/
Project Aims		This project aims to introduce, build and sustain the upcycling culture through e-commerce. The end product is an e-commerce website which allows users to buy upcycle products made by unwanted clothes. It publicizes bloggers who turn materials that would otherwise become waste into unique and luxurious garments.
Project Outcome(s)	1	A flash-based prototype e-commerce website runs on Microsoft Windows.
	2	Available for offline viewing using Internet Explorer 5, Firefox, or Google Chrome.
	3	It showcases the buying process of upcycle items over the Internet.
	4	The buying process includes user login, price proposing section, a bidding feature and online transaction.
	5	Screen resolution is higher than 1024x768 pixels and has 32-bit colour depth.
	6	The file will be saved onto a CD and open using the college’s computer for presentation.

WIP Presentation: Flowchart and Interface Design

Feedback from peers: the Discover Product feature can be excluded and only one product is recommended for users to propose price to. This not only would increase the chance of blogger's product being seen and chosen by users, it also make the users feel the urge to win this product as many users compete for just one product.

About Us and How It Works can be merge into a single layout to save space and more appeal to read while Product page should be the main focus of this website and should be the first thing that users look into.

Search feature can be excluded as only one product is featured everyday.

Pitch Presentation

In front of the panel, explaining, persuading, demonstrating my project idea and planning with the slides that I've created.

FashionUp'cycle is the name of my website. My website is a WordPress-powered site built with e-commerce plug-ins. this platform allows users to sell and buy 

upcycle prooducts made by unwanted clothes.

Upcycling is a process in which waste items are redesign or re-purposed to make it valuable, useful, and aesthetically pleasing again. It also encourages people to think of new and innovative ways to use things, instead of simply buying new consumer goods. 

For example, this batik shirt that I'm wearing right now is also a kind of upcycled item. I bought this shirt at a morning market in Yogyakarta, Indonesia. It was very cheap and I bought two of this for about RM5. When i got back to the hotel, I found that there's a mistake dying at the bottom of this shirt. Since it's brand new and I've not even wore it once, I decided to cut off the mistake dying part and try to match it with other shirt and "tata", this shirt that I might have throw away became my favorite shirt as it look unique and fashionable. Besides that, whenever people ask about where did i get this clothing from, I can proudly tell them the story behind this shirt.

Anyway, my target audience are female because female online retail spending is higher than male. In addition, two of the highest online retail sectors are Apparel/Accessories/Jewellery and Hobbies which fits my platform perfectly.

There are two types of users at my website: sellers and buyers. The sellers are curated by the project manager (me). They are bloggers who can upcycle old clothes into something new and beautiful. While the buyers are mainly the followers of these bloggers. They will be informed and invited to FashionUp'cycle website to buy the upcycle product which in a way also support the bloggers they like.

Wordpress is a free business website. Its dashboard is customonizable with e-commerce shopping plug-ins. It also allow payment processor such as Paypal. The alternative software would be HTML5.

The key feature for sellers in my website is they are able to donate certain amount of their profit to non-profit organization which also concerning about upcyclig, reusing, and reducing waste.

While the key feature for buyer is, buyer can propose a price to the particular product that she likes. After a period of time, when the product is ready for bidding, she would have to compete against other buyer for this product. 

To conclude, FashionUp'cycle delivers financial, environmental, and social benefits. It publicizes bloggers who turn materials that would otherwise become waste into unique and luxurious garments. Ultimately, this project aims to introduce, build and sustain the upcycling culture through e-commerce.

Prospectus

A prospectus document setting out a proposal for this project, presented as PDF file and is accessible from my Google Doc site. Click here to view my Prospectus.pdf

Statement of Intent

3 pieces of A4 sheet which shows the 'cultural map' of my proposed project. The document is presented as PDF file and is accessible from my Google Doc site.

Click here to view my Statement of Intent.pdf